When it comes to fighting off your competitors, an attractive price point tends to rank pretty highly when winning over new business. After all, a large percentage of your clients will be shopping around for the best deal on the market when looking to make a big purchase decision. But customers also know that a …
Why You Shouldn’t Focus On Being The Cheapest Product Read More »
Did you know that, according to the Australian Government Department of Education, Skills, and Employment, the RPL is a recognition of the existing knowledge and skills a student has gained through prior training or life or work experience? If you’re thinking of getting an RPL—short for Recognition of Prior Learning—then you may be wondering whether it’s right …
8 Benefits of RPL: Find Out Why Should You Get One? Read More »
Recently, you may have been thinking of switching careers or moving on to a better role with another company. However, as you’ve looked at job adverts, you’ve noticed that many of them require you to have a degree that you don’t have. This can be a frustrating position to be in. You know that you have …
In a highly saturated market, presenting a competitive point of difference, such as offering consumers the best value for their money, is crucial. While it’s easy to be of the belief that your product is far better than your competitors’, being able to explain to potential customers the reason that they are paying top dollar …
Undercutting & Competitors: Convincing Customers To Choose You Read More »
During the initial stages of launching your own business, creating a brand that customers trust and recognise is half the battle. Unfortunately, when you first establish yourself in the market, spreading the word about your exciting new business can be tough. Not only do you not want to blow your tight budget on expensive advertising …
For many tradies looking to take the step from employee to business owner, being your own boss and having overnight success is a large part of the appeal of starting a company. Sure, we’d all like the freedom of calling the shots and leaving behind an empire or legacy, But Rome wasn’t built in a …
Everyone wants to run a big booming business, dominate the industry and see their name on the cover of Forbes. But most businesses, not just in the trade sector, start from humble beginnings – think tech giants such as Amazon whose founders built the business from the ground up – starting with a bit of …
What’s The Difference Between Small & Big Business? Read More »
Whether it’s a yearly performance check-up or touching base after a big job, reviewing your employee’s work is crucial to maintaining a high standard and helping them grow in the role. And while the pressure is on your employee to demonstrate their competency, it’s also your responsibility to come prepared with important questions which will …
While showcasing your new business and establishing a point of difference in the market is crucial, if your customer isn’t willing to fork out the cost of your service, your business is invaluable. After all, that’s what can separate you apart from other competition, especially in a congested market. When it comes to delivering a …
Fixed Price Or Cost Plus Pricing – Which Is Better? Read More »
We often talk about how we can improve business: fine-tune our customer service and become more efficient with our processes. But when things are going well and you’re in demand, it can pose a different problem: stretching yourself thin. It’s hard to say no, isn’t it? Whether you have a returning customer or you’re keen …
